Toy News: Mezco Toys”R”Us Exclusive Hellboy Mez-Itz Inducted Into Geppi’s Toy Museum

The world famous Geppi's Entertainment Museum has a new edition to its collection; Mezco’s Toys”R”Us exclusive Hellboy Mez-Itz figure.


Mezco, one of the first US companies to produce urban vinyl toys, unveiled its new line of six inch tall Mez-Itz figures at the International Toy Fair in New York in February and they are now available in stores. The first series, or “seriesOne” as Mezco is calling it, is exclusive to toy retailing superstar Toys”R”Us and consists of Hellboy and Abe Sapien as seen in the recent film Hellboy 2:
Hellboy And The Golden Army.

Mezco Toyz has long been a fan of preserving and displaying prototypes whenever possible. Several of Mezco’s King Kong, Hellboy, Family Guy, South Park, and Cinema Of Fear prototypes and concept sketches are displayed at The Museum Of The Moving Image as well at at the Museum Of Comic Art. So why Geppi’s Entertainment Museum? Its all thanks to the persistence of the museum’s Registar says Mezco’s Director Of Special Projects, Mike Drake. “Andy Hershberger from Geppi’s is very persistent.
He had seen our product displayed at other institutions and was very eager to display a bit of Mezco at Geppi’s Entertainment Museum. Once we learned more about the museum it became apparent that Geppi’s and Mezco would be a perfect fit!” says Drake.

Mezco has given the museum both a prototype “test shot” of the Hellboy Mez-Itz figure as well as a finished piece. They will be displayed together in the museum along with concept sketches of the design. “This is our first donation to Geppi’s, but given the positive reaction we have received, it will not be the last!” said Drake.

Geppi's Entertainment Museum (GEM) is a journey through 250 years of American pop culture, located in historic Camden Station at Camden Yards in Baltimore Maryland, just a few blocks from the city's famed Inner Harbor. The museum exhibits nearly 6,000 pop culture artifacts including comics, toys, dolls, games and memorabilia of every conceivable category. For more information on the museum visit:
http://www.geppismuseum.com/

For information on Mezco’s Toys”R”Us Exclusive Hellboy Mez-Itz visit:
http://www.toysrus.com/search/index.jsp?kwCatId=&kw=mezitz&origkw=mezitz&f=Taxonomy/TRUS/2254197&sr=1